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The Rav4 EV program is wrapping up, with heavy discounts on remaining stock. Which will be harder to move out the door with gas prices low.
Toyota judges it cheaper to produce a very small number of hydrogen cars to get the CARB credit it needs, than a larger number of EV.
http://www.engadget.com/2014/11/17/toyota-mirai-hydrogen-network-us-northeast/